Are you already blogging on your company website? Something like I am doing here? As a proofreader, I regularly check blogs for clients who blog on their business website, but I also regularly check websites where no blogs are posted. From experience, I can say that blogs can bring a lot to your website and your company. In this blog, I will give you 3 reasons why blogging is good for your company website and tips on how to get started.
What is a blog?
A blog is an article that you write on a website. Many blogs used to be a kind of diary or messages to let you know how the blogger was doing. Nowadays you also have many business blogs, such as large websites with many articles in a certain field and the blog page as I have it on this website. If you have a WordPress website you can easily create and publish blogs on the back end under the messages tab.
Also read the language tip ‘ Is it the blog or the blog’
There are several reasons why blogging is good for your website and therefore also for your business. I will highlight 3 here with which I hope to encourage you to start blogging if you are not already doing so.
Blogging is good for your SEO and findability
When you write blogs, you can include how to build telemarketing data keywords in them. For example, I could write separate blogs about my working method when writing texts as a copywriter or about my working method when correcting texts or editing jobs. With SEO, it is also good to think of a question that you can answer in your blog. My language tips are a good example of this, in which I include a question and in the article you will find the answer to that question.
Your blog is a point of introduction to you for your potential customer
This ties in with the previous reason, because if someone ends up on your website via Google, it can be a first point of introduction for that website visitor. Just like you meet someone at a networking event and get to know them, your blog is also an dia tokony ho sarotra ho introductory conversation between you and your website visitor. I also like to read blogs from entrepreneurs to see if I feel a connection with that entrepreneur and possibly want to buy something from them later. In line with this, it can be useful to have a newsletter and share a link to your blog in your newsletter. I often stay informed of new blog articles via newsletters from other entrepreneurs.
It gives you extra content for other channels
For example, I also use the tips I share in the language tips blogs for Facebook and LinkedIn messages. In addition, in the week that I post a new blog, I also write a newsletter that fits the blog. In my newsletter, I often write a short piece from the blog and then refer to it with a link. You can also share the link to blogs on social media with a short introduction. Also remember that you can share blogs more often on your social media and you can also share the tips you share in blogs more often. You will also gain new followers on social media who have not seen your content before and who may still find your tips and blogs useful.
Training Write blogs that reach customers
Do you want to learn more about writing blogs and how to incorporate keywords into them? Then the training Write blogs that reach customers by Rimke de Groot from Ik help jou online is something for you. It is a short training with 3 workshops on these topics and with each workshop a nice bonus that connects to it.
I myself also followed the online training, even though I had been blogging on my website for a long time. It is a training where you can learn a lot 1000 mobile phone numbers to get started if you are just starting out with blogging. In that case, I would definitely go through the workshops once a quarter to see how you develop during that time. I myself also regularly repeat lessons from Rimke’s training courses. I always see new things that I can still use.
Guidance and Q&A sessions
Rimke’s training always includes good guidance, such as a Facebook group with a fun community of entrepreneurs who want to help each other. You can always ask questions here and Rimke also asks questions to keep you motivated when writing blogs. For example, on Mondays there is a question about whether you are going to work on a blog this week and on Fridays there is a success moment to share your blog success of that week. In addition to this motivation, there is also a monthly blog challenge and a monthly Q&A session via Zoom where you can talk to other participants and learn a lot from each other’s questions, but you can also ask them to think along about your blog topic or title.
