When it comes to social networks, the most commonly use influence marketing formats are. This format involves a long-term collaboration. Between a blogger and a brand as a face or representative. The blogger regularly promotes products and values through their content. This format helps to strengthen brand recognition and create a strong. Association with the influencer in the minds of the audience.
Collaboration
These are joint projects between a brand and special database a blogger. Such as creating a limite collection of products or a creative campaign. This format works great for increasing audience loyalty and engagement.
Live broadcasts
They allow brands to directly interact with the audience in real time. This format is characterize by high engagement and trust from viewers. Live broadcasts can present new products, answer questions. Hold contests and much more.
Posts and Stories
This is the most common format in social networks. Content can be presente in the form of photos, videos, text reviews, etc. This format allows the influencer to quickly reach a wide audience.
Why you should invest in creativity
Creating quality creative is one of the important dana većina tinejdžerica nosi termalne factors without which successful influencer marketing is impossible. Give bloggers room to improvise and experiment so that they can find. The most winning way to present your product to their audience.
In parallel with the launch of the campaign with the influencer,. Promote the approve creative to a wide target audience using targete advertising tools in social networks at your own budget. Such a comprehensive strategy will allow you to get an influx b2b fax lead of traffic from two sources at once – integration with influencers and traditional targete advertising.
We track the results
After completing an influencer advertising campaign, it is essential to carefully analyze its results and effectiveness. Key performance indicators (KPIs) will vary depending on the integration goals, the specifics of the advertise product, and the format of cooperation with the opinion leader.
If the product is aime at the mass market. The main focus should be on increasing brand awareness and strengthening audience loyalty. In the case of niche products. The greatest attention should be paid to the analysis of the receive leads and target actions on online platforms.
