The conversion rate from visitor to customer is one of the most important challenges that you have to face to grow your business, regardless of the sector of the market you belong to. Whether it is an eCommerce, the offer of a product or service, the conversion rate offers a detail idea of the effectiveness of your marketing strategy, your website and the improvements ne to satisfy your customers more and more.
The key points:
- Conversion rate optimization (CRO) or conversion rate optimization is an effective tool to increase traffic to your website and convert users from visitors to customers.
- CRO does not require large investments of resources (be they economic or human) to be implement at its best.
- Conversion rate optimization allows you to easily identify and highlight the less effective elements of your marketing strategy, so you can then correct them by improving navigation, conversion potential and user experience.
In short, when we talk about whatsapp data CRO, we don’t just mean increasing the number of visitors to your website.
In this article we will deal with:
- Conversion Rate and Conversion Rate Optimization
- What is meant by conversion rate?
- Ecommerce Conversion Rate Optimization
- Conversion rate for subscription services
- The Benefits of CRO Appli to SEO
- in 5 Points
- The Key to a Successful Optimization Strategy
- The analytical method
- The “humanistic” method
- 5 Tips for Conversion Rate chine directory Optimization (CRO) of Your eCommerce in 2021
- 1. Set clear objectives as the basis for your
- CRO strategy
- 2. Data collection and analysis
- 3. Perform A/B testing
- 4. Create a design that why outsource data entry? combines aesthetics with functionality
- Images with short captions
- Directional signs and calls to action
- Progress bar
- 5. Create an effective landing page
- Work on CRO with Adv Mia Lab
- Now it’s your turn
The customer experience in eCommerce
Why it is important to put the nes, desires and expectations of your customers at the centre of your company, brand and product strategy
Philip Ferri
Conversion Rate and Conversion Rate Optimization
Increasing your conversion rate means pushing users to make a purchase or sign up for a contract to use your service.
These objectives can be divid into two categories: macro-conversions and micro-conversions.
In the case of an eCommerce site, for example, macro-conversions may concern a primary objective such as making a purchase, while micro-conversions are limit to secondary or intermiate objectives such as signing up for a mailing list.
In this sense, the most common examples of macro-conversions and micro-conversions can be:
Macro-conversions
- Make one or more purchases
- Request a consultation or a quote
- Sign up for a service or take out a subscription
Micro-conversions
- Subscribe to a mailing list
- Creating a profile
- Add one or more items to a cart
The article continues…
- SEO Trends of 2025
- READ THE ARTICLE ›